Published: 4 hours ago

Zimbabwe is showing strong potential to diversify its export base, with official data revealing robust growth in non-traditional exports, signaling a new era of economic opportunity. Traditionally reliant on minerals such as gold and platinum, the country is increasingly making its mark in sectors including building and construction materials, hides and skins, packaging and stationery, arts and crafts, and livestock.

According to the Zimbabwe National Statistics Agency (ZIMSTAT), building and construction materials were the standout performers between January and July 2025. Semi-finished iron and non-alloy steel products contributed US$29 million, while iron and steel bars and rods added nearly US$10 million. The sector's growth reflects rising regional demand for construction materials and the industrial potential unlocked by the commissioning of the Manhize Iron and Steel Plant.

Hides and skins exports surged by 47 percent, rising from US$12 million to US$17,6 million, highlighting opportunities for Zimbabwe's leather industry. Analysts suggest that processing raw hides into finished products such as footwear and furniture could significantly boost export earnings and create local jobs.

The packaging and stationery sector saw a 50 percent increase in exports, climbing to nearly US$11 million, driven by growing demand for Zimbabwean-made products in regional manufacturing and agro-processing. The arts and crafts industry also posted strong growth, with exports rising 35 percent to US$8,1 million, buoyed by zoological collections and sculptures that showcase the country's cultural heritage.

Other sectors posted modest gains. Clothing, textiles, and footwear exports rose 1,5 percent, while livestock and livestock products, particularly poultry and eggs, grew by 10 percent. Manufactured tobacco exports increased by 30 percent to US$69,2 million, contrasting with a 7 percent decline in unprocessed tobacco.

Despite the growth in non-traditional exports, minerals and alloys continue to dominate Zimbabwe's trade, rising 28 percent to US$3,87 billion and accounting for over 81 percent of total exports. Overall, total exports increased 21,8 percent to US$4,74 billion, helping narrow the country's trade deficit by 31 percent.

ZimTrade chief executive officer Allan Majuru attributed the improved performance to deliberate government policies and diplomatic re-engagement efforts that have deepened existing markets and opened new ones. "High-level visits and bilateral engagements have strengthened trade links with the Middle East and Europe, establishing Zimbabwe as a trusted global trade partner," Mr Majuru said.

He added that targeted export development programmes have enhanced the visibility of Zimbabwean products in regional and international markets, further boosting the country's economic diversification agenda.
- Sunday Mail

You might also want to read this

• Zimbabwe's exports surge by 13.5%
• 'Zimbabwe should diversify its exports'
• Zimbabwe exports up 46%
• Zim exports to South Africa improve
• Exports up by 20% to $353m
• Zimbabwe exports up 43%
• Exports rake in $4.9 billion
• South African exports to Zimbabwe fall
• Zimbabwe export earnings edge up
• Exporters put pressure on govt