Air Zimbabwe fares raise viability questions

Air Zimbabwe fares raise viability questions
Published: 05 July 2013
Air Zimbabwe recently slashed fares for its regional and domestic routes, raising questions about the viability of the move at a time when the airline is struggling to avoid collapse.

The current pricing promotion, which is running concurrently with an extensive restructuring and transformation exercise, is widely seen as an attempt to lure back customers who had conveniently switched to other airlines.
- news
Tags: AirZimbabwe, Fares,

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